The Sallie Mae Fund and BET Networks partner to Send African Americans to College

$25,000 Scholarship Competition and Free Scholarship Directory Help Students Identify and Access Money for College

RESTON, Va., Dec. 4 /PRNewswire/ — The Sallie Mae Fund and BET Networks are collaborating on two new initiatives to generate awareness of scholarships and other college-funding resources among African-American students.

“On average, college graduates earn $1 million more than high school graduates in the course of a lifetime,” said Debra Lee, chairman and CEO of BET Networks. “Increased awareness is the key to helping more African Americans realize their dream of going to college and, in turn, access that greater earning power.”

Today, BET will launch a special program to promote college scholarship awareness among its 87 million viewers and Web users. The “Next Level” scholarship competition will award $25,000 in Sallie Mae Fund scholarships to deserving students. Applications for the awards will be accepted on BET’s Web site from now through December 21. Winners will be announced in February. For more information about the “Next Level” scholarship competition, visit

In addition, a new directory will provide African-American students and their families with easier access to hundreds of college scholarships and millions in scholarship dollars. Sponsored by The Sallie Mae Fund and BET and produced by the Pell Institute for the Study of Opportunity in Higher Education, “Black College Dollars,” available at, offers a free, comprehensive listing of more than 300 scholarships designed for African-American students.


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Filed under academic, african american, black, children, media, money, news, student

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